At USC we provided our prospects with personalized recruiting graphics using variable data to create mass-produced graphics for 150+ recruits, as well as creating very personalized one-off graphics for priority recruits.
Templates & Variable Data Graphics
Many of our recruiting graphics were used to send to multiple prospects. We used variable data to update names, skin tones, jersey numbers, etc. for mass-produced graphics, as well as creating easy to update templates.
National Signing Day
**Some of the graphics shown were created in preparation for players who did not sign with the University of Southern California
For National Signing Day we created individual movie posters for each of our signees and filmed the posters being hung up in iconic locations around Los Angeles.